When you ask a translation agency for a creative translation, of course you want the very best that it can be. The question is, what makes it the very 'best' creative translation? Of course, all translations should be fundamentally right for you and your audience, but for creative...

Finding a reliable translation agency to transcreate your global advertising campaigns can be a challenge. But once you find the right one, how can you get the best from your agency and its linguists? Even if you don't speak the target languages, there are a few relatively simple things you can...