Cadillac is one of the World’s oldest premium automotive manufacturers, dating back to the classic era of American motor vehicles. In fact it is such a beloved brand that in 1984 Bruce Springsteen wrote a song about the fun to be had in his Pink Cadillac. Since then the company has...

Picture this: In front of you is a document or brochure. It’s in English, professionally designed, with a sophisticated typographic layout containing subheadings, pictures, diagrams and tables. You've just had it printed and it looks great. Now you find you need to print it in Chinese…...

Remember Tears For Fears' 1985 hit “Everybody wants to run the world”? It has been said the re-release did more to encourage people to run than any other event of its time. That is, until 30 years later when ASICS came along. Their “It’s a big world. Go run it” campaign,...

From Korean bicycle maker to the world’s fifth largest car manufacturer, Kia, as their slogan suggests, certainly has ‘The Power to Surprise’. Like any global car manufacturer, Kia can be seen at many of the world’s major motor shows - so when the time comes to prepare for Geneva, Frankfurt...